Hopes of a recovery in Australian Retail

Australia has experienced a couple of devasting months for the economy due to the Coronavirus however it could have been a lot worse if restrictions had not worked as well as they have. April was brutal for retail with a 17.9% drop however, there are early signs that a recovery is on the horizon.
The retail most affected by the Covid pandemic was bricks and mortar stores who had restrictions in trade during this time. However, online stores boomed during the pandemic with online retail rising to record levels.
One of the success stories is from Adairs online who reported that their online sales increased by 221 percent during the crisis where they had to close their stores for 5 weeks. Adairs stores have started reopening due restrictions being lifted however their online stores continue to perform well with Adairs discount code and offers being available.
Adairs is well known for their homewares and linen offerings and their online presence is quite mature. The performance of their website during these times has exceeded expectations and is driven by great products, good value and great service.
Other stores that have done well include Kogan who has benefited from the work from home workforce buying up on computer equipment, office furniture and other technology.

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